Potential Study

Service Overview

A potential Study is a Quantitative study conducted prior to the launch of a new project or the expansion of an existing one. Its purpose is to quantify the quantity and the quality of the targeted market and to evaluate their interest in the upcoming product/service.

How will this study benefit your business?

A Potential Study will help you:

  • Evaluate the profitability of a product or service before investing valuable resources into it.

  • Craft highly targeted marketing campaigns. 

  • Determine effective ways to meet the consumer/client’s needs. 

  • Understand each specific Persona, and thus being able to focus easier on delivering personalized marketing, building loyal relations,  price products effectively, and forecasting how new products and  services will perform in each segment.
We ensure a consistent and systematic approach to conducting our studies using specific methodologies and tools while making sure to tailor each study to your unique needs, so you can gain actionable recommendations that align with your business objectives.
Follow-up:
You will be in direct contact with our Studies Director to track and evaluate the progress of your project. Our team will be at your disposal if you have any questions or concerns.
 
Deliverables:
You will be receiving a Presentation of a final report of your study detailing your objectives, dashboards and actionable recommendations to elevate your new business idea.

Have Questions? We provide Answers.

Curious to learn more about the Potential Study ? We’re here to provide clarity and solutions. Below, you’ll find answers to the most common questions about the scope and objectives, of our Potential Studies. Let us guide you toward making informed, impactful decisions.

It can be any company launching a new product/service or simply a businesses who's in the stage of developing their marketing strategies.

A potential Study is a quantitative Market research study.

Identifying the Ideal Customer Profile (ICP) for our client's product or service is one of the most prominent objectives of a potential study. This objective aims to help companies focus
their marketing and sales efforts on prospects who are most likely to
benefit from and purchase their products.

Absolutely! We pride ourselves on the flexibility of our studies as they are tailored to meet the unique requirements of your business, industry, and goals.

About

TBS Junior Enterprise is a Market and Marketing Research Consulting Firm that provides Marketing Research Services. 

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